Effective Date: January 1, 2026
Last Updated: April 22, 2026
Central Valley Business Expo (“CVB Expo,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the information you share with us through our website, cvbexpo.com (the “Site”).
This Privacy Policy explains what information we collect, how we use it, how cookies and similar technologies may be used on our Site, and what choices you may have regarding your information.
We may collect information in the following ways:
When you submit information through our Site, such as through a contact form, exhibitor inquiry form, sponsorship inquiry form, registration-related form, newsletter signup, survey, or other inquiry form, we may collect personal information such as:
When you visit our Site, certain information may be collected automatically, including:
We may use the information we collect to:
Our Site may use cookies, pixels, tags, and similar technologies to support website functionality, understand how visitors use the Site, measure advertising performance, and improve marketing and user experience.
Cookies are small text files placed on your device when you visit a website. They may help us recognize your browser, remember preferences, and collect information about how the Site is used.
We may use the following categories of cookies and technologies:
These cookies are necessary for the Site to function properly and cannot be switched off in our systems.
These cookies help us understand how visitors interact with the Site so we can improve content, usability, and performance.
These cookies and similar technologies may be used to measure ad performance, understand audience behavior, and help deliver more relevant advertising.
These technologies help us better understand how users navigate and interact with the Site, such as clicks, scrolling, and general browsing behavior.
We use Google Analytics to collect information about how visitors use our Site. Google Analytics may collect information such as your IP address, device information, browser type, pages visited, time on site, and interactions with the Site. This information helps us analyze website traffic and improve the Site.
Google Analytics may use cookies or similar technologies to perform these services.
You can learn more about how Google uses data through its services and can opt out of Google Analytics through the Google Analytics Opt-out Browser Add-on.
We use Microsoft Clarity to better understand how users interact with our Site. Microsoft Clarity may collect usage data such as mouse movements, clicks, scroll activity, pages visited, device information, and similar behavioral interaction data. This helps us improve website functionality, usability, and user experience.
Microsoft Clarity may use cookies and similar technologies to collect this information.
We may use Meta Pixel and related Meta business tools to measure the effectiveness of our advertising, understand actions users take on our Site, and help us improve our marketing campaigns on Meta platforms such as Facebook and Instagram.
Meta Pixel may collect or receive information from your browser or device, including pages visited, actions taken on the Site, and other data associated with cookies or similar technologies.
We may use Google Ads, including related conversion tracking and remarketing technologies, to better understand how visitors interact with our advertisements and Site. These tools may help us measure ad performance, identify which campaigns lead to meaningful actions, and deliver more relevant ads.
Google Ads may use cookies, pixels, or similar technologies to support these functions.
If you fill out a contact form or another form on our Site, we may collect the information you provide so we can respond to your inquiry, provide event-related information, manage registrations or interest, and maintain our records.
Form submissions may be transmitted through third-party website or email tools used to operate the Site.
To support applicable privacy and cookie transparency requirements, our Site may display a cookie banner or similar notice when you visit.
Through this banner, you may be given the ability to:
You can also control or disable cookies through your browser settings. Please note that disabling certain cookies may affect how the Site functions.
If we use a consent management platform or cookie management tool, your cookie choices may be stored and honored based on that platform’s settings.
We do not sell your personal information for money.
We may share information in limited circumstances, including:
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to respond to inquiries, maintain records, manage event-related communications, improve our services, and comply with legal obligations.
We use reasonable administrative, technical, and physical safeguards designed to help protect the information we collect. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
Our Site may contain links to third-party websites or services, including registration tools, sponsorship resources, partner organizations, social media platforms, survey tools, or other event-related services. We are not responsible for the privacy practices, content, or security of those third-party sites. We encourage you to review their privacy policies before providing information to them.
Our Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13 without appropriate consent, we will take steps to delete it.
If you are a California resident, you may have rights under California law regarding your personal information, subject to certain exceptions. Depending on applicable law, these rights may include the right to:
Because our Site may use cookies, advertising technologies, and analytics technologies, California users may also have the right to opt out of certain types of data sharing or processing, where applicable.
To exercise any privacy rights available to you, please contact us using the information below.
If you have questions about this Privacy Policy or would like to make a privacy-related request, please contact us at:
Central Valley Business Expo
1000 L Street
Modesto, California 95354
United States
info@centralvalleybusinessexpo.com
(209) 576-0322
We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date above. Your continued use of the Site after any changes are posted constitutes your acceptance of the revised Privacy Policy.
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